Why We Built This
The real story behind KenyanRunning.com
KenyanRunning.com is an online running coaching platform that connects recreational runners with Kenya-based running coaches for 1:1 online coaching. Some coaches are active professional athletes. Others are coach-first profiles working inside local training groups. Monthly plans start at $79.
The Problem on Both Sides
Professional running in Kenya is brutal. Athletes train at altitude in Iten, Eldoret, and Nyahururu, sometimes twice a day, six days a week, chasing prize money that is scarce, inconsistent, and split many ways. Most pro runners earn far less than their training demands. Many quit the sport not because they lack talent, but because they can't afford to keep going.
Meanwhile, hobbyist runners in the West pay hundreds of dollars a month for coaching from people who once ran a decent race, got certified, and now sell generic training plans. The knowledge gap between that kind of coaching and what people inside Kenyan distance-running culture know is enormous.
KenyanRunning.com closes that gap. We connect Western runners directly with coaches in Kenya who still live around this training culture every day. Some still race at a high level. Others coach local athletes from inside the environment. The coaches get a reliable income stream tied to their knowledge. The clients get coaching grounded in real practice instead of generic theory.
How We Vet Our Coaches
Firsthand Credibility
Some coaches on this platform are verified by race results. Others are coach-first profiles working inside local training groups. In every case, we look for firsthand knowledge of Kenyan training culture and a clear coaching philosophy.
Platform Integrity Brief
Before going live, each coach records a short video explaining their coaching philosophy, training methods, and what they expect from athletes. You know exactly who you're working with.
First Session Guarantee
If we do not start onboarding within 48 hours and get your coach what they need to begin well, we'll match you with another, free. No questions asked.
What We Are (and Aren't)
We're not a coaching brand. We don't employ coaches or write training plans ourselves. We're a platform that puts you in direct contact with Kenya-based coaches and handles everything around that relationship: payments, agreements, accountability, so both sides can focus on the training.
Want to Work With Us?
Whether you're a runner looking for a coach, or a Kenya-based coach interested in joining the platform, we'd like to hear from you.